Posts tagged digital marketing
The Art Of Execution / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

Stay in action and stay in execution.

How do I do this? Admittedly, blindly. I do the next thing on my list. Rinse, wash, repeat. Don't overthink it. Don't let opinions get in the way.

Speaking of opinions, when dealing with clients, remove ALL opinion of the other person. Remove the hierarchy and treat everyone the same. In sales, it's one's natural instinct to think about how much you'll get from someone and in turn, that affects your opinion of them. Don't do this. You never know what's going to happen, and your service to someone else should never be affected by the potential dollar amount you hope to receive in return.

And here's the key (to all business, IMHO): stay out of expectations. Remove all of them.

Get your mind right and show up--that's the meat of it.

Don't get caught up in these two words: winning and losing. All winning means is that you're better at not quitting. And on that note, we should never need someone else to give us a high five.

Need to get your mind ready for action? Here's this week's episode of the Creative Entrepreneur.

Golden Nuggets from this episode:

[03:17] “your opinion of the client should never ever ever be related to how much money you can earn off them” - Peter Lorimer

 [05:41] “if we remove our expectations and only remain in service the universe gives us a big ahhhhhh (ovation sound) and keep sending us more and more and more business!” - Peter Lorimer

 [06:48] “80% of successful people is about the mindset only 20% is about the execution” - Peter Lorimer

 [07:51] “90% of it, is showing up!”  - Richard 'Humpty' Vission

 [08:33] “What winning means to me is that you are better at not quitting!” - Peter Lorimer

 [09:56] “when you look outside for validation it means you're on the slow road to internal death.” Cindy Lorimer

  

Thanks for being here,

 ❤️ PL

The More I Know, The Less I Know / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

It's a medical fact that we only use about 5% of our brains.

All we need to see is what's right in front of us and have faith we will make it the rest of the way. A lot of people look for certainty. For me, the greatest decisions I've made in my life were based on faith and intuition (and my streetwise gut).

We must learn to trust our intuition. Base your intuition on your gut (not your head). Your head will talk you out of things and introduce fear. Your intuition will take you places you've never been before.

It may just be less about certainty, and more about intuition.

The more I learn, the less I know.

Let's go. Here's this week's episode of The Creative Entrepreneur.

Golden Nuggets from this episode:

 

[05:39] “we intuitively can figure out what's going on” 

 [06:41] “We must trust our intuition, that doesn't mean we have to be scared of everyone, it means don't base our intuition on fear it means to base our intuition on the gut!”

 [06:52] “If I had listened to my head, I would never left England”

 [07:22] “It is a medical fact that we only use about 6 ounces of our brain; that's like you know half an avocado”

 [07:32] “95% of our brain is not used yet the other side of our brain really really reacts in an intuitive way”

 [09:07]  “the greatest decisions I have made in my life every single one of them was based on faith and intuition and my streetwise gut”

External links:

A Girl in the River: The Price of Forgiveness (Documentary) 

Innsaei (Documentary)

The Secret

  

Thanks for being here,

 ❤️ PL

Taking Control Of Your Professional Destiny / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

When the Internet started to become more prevalent, there was an avalanche of information. There still is, every day. How do you make yourself and your brand "sticky"?

It starts with Personal Brand Mission Control (your new name for your website).

Here's how to do it:
Step 1: Build a website that stands out. I tried several platforms and LOVE Squarespace. You get to be in control.
Step 2: Create and push out content on social platforms and let the original content live on your website. Create content that is valuable and engaging. Give it all away. Make yourself invaluable.
Step 3: Use Facebook Pixel to collect information from your website visitors and then gently market to those visitors.

That's how PLG Estates has grown.

I work hard, I keep my head out of expectations, and try to give it all away.

Let's grab your professional destiny by the reins! Here's this week's episode of the Creative Entrepreneur Podcast.

Golden Nuggets from this episode:

[02:39] “At the end of the day the only thing that separates us from the machine is personality”

[02:48] “the more you can say about yourself, the more you put out about yourself, the more you stand out against the vanilla noise”

[06:41] “we are not gonna call it website, we are gonna be calling it a personal brand mission control” 

[07:12] “I want a hub, I want a mission control where all of my stuff is housed”

[07:55] “Facebook pixel collects the digital data so that I can then re-market it to a crowd that already is interested in me”

[08:30] “if you're provided a company website it's a template that they give to all of their people”

[08:56] “ If you don't stand out, you blend in”

[14:54] “give it all away and make yourself invaluable”

[16:24] “I would say 80 to 85% of all real estate agents I know, don’t even have a website, they just have a page on a Company website. Well, that says a whole lot to me if I am looking for you to sell my house!”

 

External Links:

Seth Godin Book - "Tribes"

Seth Godin Audiobook - "Tribes"

https://www.squarespace.com/

 

Thanks for being here,

 ❤️ PL

The Toxic Comparison / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

There's ALWAYS going to be someone who does more business than you. The toxic comparison starts when you begin to compare yourself and think, "I'll never be there, why should I even try?" Smash toxic comparisons.

When I was a new agent, I struggled. I didn't make a penny for almost a year. Some of the best advice I received during that time was to nurture the people that trust me and do not compare. Focus on and nurture the basket of eggs you have (and don't worry about those you don't).

Along with stopping comparisons in their tracks and nurturing what's in front of you, I implore you to work. Results are directly related to the amount of work we put in. For every hour you work successfully in your twenties and thirties, you multiply later in life.

Let's smash those toxic comparisons together, friends. Here's this week's episode of the Creative Entrepreneur Podcast. 

Golden Nuggets from this episode:

 [02:19] “no matter how far up or down the ladder we are, we can't help but compare ourselves to people who are above or people who are bellow.”

 [03:00] “there is always going to be someone that does more business than you, And conversely is always going to be someone that does less business than you”

[05:10] “10 million dollar houses very rarely get sold but there are hundreds of 1 million dollar houses that gets sold all the time”

[07:26] “I don't look at look at contacts as deals I look contacts as people and people refer people if they like you and I trust you!”

[09:35] “the commodity that fuses with time beautifully  ia a work ethic”

Thanks for being here,

 ❤️ PL

The Future Belongs To The Brave / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

The future belongs to the brave.

Change can sometimes bring fear. Fear can penetrate our belief structures and we can succumb to letting it take the wheel. And we crash.

When Richard Branson launched Virgin Airways, the bank declined funding for the business on Friday night before everything was launching on Monday.
What'd he do? Called other industry leaders to find funding. He said if he figured it out - great. If not - what's next? Fear wasn't part of the equation.

I go over several other amazing examples of leaders who faced rejection and failures (some 5000x), who were okay with failing and saw wonderful success.

"Success is being able to try one more time." - Thomas Edison

How do we apply this to real estate? Now's not the time for conservative behavior and old techniques. Utilize the connection economy. YOU cannot be replaced.

Here we go. Here's this week's episode of the Creative Entrepreneur Podcast.

 

Golden Nuggets from this episode:

[04:15] “When fear takes the wheel we always crash”

[08:36] “Your success represents 1% of your work where as 99% represents failure” - Soichiro Honda

[09:10] “Learn from your failures as one can never learn from success” - James Dyson

[09:24] “as humans giving up is what we are best at, success is being able to try one more time” - Thomas Edison

Thanks for being here,

 ❤️ PL

How to Squeeze Every Drop Out Of The Day - Mastering Techniques In Efficiency / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

I'm obsessed with efficiency. I want to squeeze every drop out of every day, and it essentially comes down to two words: action and reaction.

Tailors waste approximately 15% of their fabric. Let's apply that to real estate. If you're wasting 15% of your time (and honestly, I believe some agents are wasting more), that equates to 6 weeks a year.

When working towards productivity, the demons lie in "what next?". It means you're reacting to your day. Make 8 hours a day seem like 16 and stop reacting to your day by calendaring and squeezing every bit of juice out it. For instance, I Uber everywhere. That costs me 1k/month, and while I'm Ubering, I work. I make back what I've spent in multiples.

There are so many creative ways to squeeze time out of your day. If you do the things I mention in this podcast, I promise, you'll increase your productivity.

Let's not waste time! Here's this week's episode of the Creative Entrepreneur Podcast.

 

Golden Nuggets from this episode:

[3:20]  “if you are a tailor that you are approximately going to waste 15% of your fabric”

[5:14] “”What next?” is where the demons lie!”

[7:09] “What I think is a crime is that we're all trying to figure out on the day what social media we are gonna post”

[12:45] “What happens when I take Uber? I continue to work!”

[13:38] “Doing transation coordinating is at least 10% of your time, at least, it’s probably more!”

[14:43] “if I spend the money and after a year I see no results I'll adjust the strategy.”

Thanks for being here,

 ❤️ PL

Top Marketing Techniques for Real Estate Agents / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

Zillow's entrance into brokering could have a big effect on us as realtors. But it doesn't have to. If you're paying Zillow (and other similar sites + apps) to bring you leads, you'll become more dependent on them as they grow more powerful, AND you'll keep giving away those precious margins.

There's a better way, and I go over it all in this podcast. Facebook and Instagram are the two most underutilized platforms for building trust and nurturing leads that exist. And they're cheap. I take my geographic and demographic social media strategies and break them down for you in steps.

These are the things that, if you don't start doing them now, you'll look back in a year or two and wish you had.

Let's simplify it a bit: we don't sell houses. We do, but it's not the number one thing we sell. We sell empathy. If they trust you, they'll choose you over anyone else.

Social media is not something you "get to", double/triple down on this and watch it work.

Let's do it. Here's this week's episode of the Creative Entrepreneur.

 

Golden Nuggets from this episode:

 

[03:27] “we are getting a large slice of our business from the digital portals, right? And then the digital portals say: -okay great, we are gonna double our prices! That eats into our margins!”

 

[03:40] “I think the price of digital data is only gonna get bigger!”

 

[05:37] “the most underutilized platform that exists is Facebook and Instagram”

 

[06:29] “we should be double triple quadrupling down on our digital strategies because they 10X all other strategies and they cost 1/10th”

 

[11:20] “the reason why I'm so passionate about this is because the price is going to go up.”

Thanks for being here,

 ❤️ PL

How To Become A Real Estate Ninja / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

This podcast is all about how to become a ninja real estate agent (or really just how to kick ass at anything you do).

First, let's clear the air. All those experts you see out there--they did not "wake up like this." It takes hard work and time. If I'm going to fail, I'd rather work my hardest and know I gave it my all and THEN fail.

To become successful in anything, it boils down to the following three things.

Discovery: LEARN, research, find new techniques, and get inspired.

Effort: You've learned the techniques, and you're inspired. Now what? You put your own stamp on it. You find something you like and you try it out in your own way. Trial and error.

Ability: Become a master of your craft. Spend one hour each day (yes, even weekends) outside of your workday, learning and growing in what you're wanting to become an expert in

If you don't evolve, you fade away into obscurity.

Time to get started. Here's this week's episode of the Creative Entrepreneur.

Golden Nuggets of this Episode: 

[05:34] “We can't just sit in a room and expect divine intervention to give us the answers we must learn from other people who are doing a great job at this”

[06:31] “inman.com is something that I look at every single day” -  inman 

[06:36] “another one whose opinion I like” - https://1000watt.net/   

[06:48] “Now if you are like me and you like video and you like to learn about how to improve the quality of that craft which is beautifully dovetailed into real estate, I look at people like Peter McKinnon” - https://www.youtube.com/user/petermckinnon24

[07:26] “if I said to you - Hey would you like to have some time with Frank Gehry to pick his brains about what makes him tick would you go out for dinner if it was only going to cost you a hundred bucks?”  - Masterclass

[08:25] “a company that is released a product which I think is really very powerful product that is being released across the United States which is a data mining app.” -  Remine

[09:25] “you need to be tracking your social media numbers, at PLG we’ve been diving down into an app that I'm really fond of at the moment and its called IconoSquare” - iconosquare

[12:28] “becoming a master of your craft right? That does not happen Overnight it means that we must on a daily basis put at least one hour into those three categories and I'm telling you people I'm telling you for my very bones your game will improve!”

Thanks for being here,

 ❤️ PL

How To Choose A Direction / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

How did PLG Estates get to where we are today? Well, I got it wrong - a lot. Here's the thing. I see a lot of people paralyzed with the fear of making the wrong choice, so they sit in the middle.

Me? When I get that little flutter in my stomach regarding a decision (aka instinct), I run QUICKLY. I'd rather run 1000 miles an hour towards a brick wall and hit it than stay stagnant. Because then I know I can cross that direction off the list.

Once you start running, don't stop. Work 10 hours a day building this thing. Never switch off. If you're putting in 50 solid hours/week towards your goal, you're going to make a dent.

Momentum begets success begets momentum. Let's get into it, friends.

Here's this week's episode of The Creative Entrepreneur.

Golden Nuggets of this Episode:

[04:50] “ when you get an idea jump on it quickly”

[05:48] “great ideas can be shot down with what's the ROI”

[07:16] “Nothing will murder your ideas other than talking to other people!”

[07:42] “Edison had to burn through a thousand light bulbs to finally find one that went “ting” and came on.”

[08:52] “Are you putting in eight solid hours a day?” 

[10:37] “you're gonna make a dent or you're gonna find out it's not the right direction and your pivot!” 

[12:03] “When you get a little success, you begin to get momentum and then momentum begets success begets momentum begets success begets momentum…”

Thanks for being here,

 ❤️ PL

Smashing the I Can't Do It Feeling / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

It happens to all of us from time to time. That feeling of overwhelm when we think about all the things we have to do.

It goes like this. You wake up on a Monday morning and you think, "Not again! I can't do this all over again!"

Immobilized.

But the truth is, we are only in control of what we can do. I break my day down into one-hour chunks. How do you consume an elephant? One bite at a time.

Hard work beats talent when talent doesn't work hard. When I was a new agent, I had no talent in real estate. None. BUT, I worked my ass off. Run as hard as you can at your career, every waking moment, for 12 months. Explore every lead, every way you can be of service. THEN, you can make an educated decision on how far you've come.

Alright, let's go. Here's this week’s episode of The Creative Entrepreneur.

Golden Nuggets of this Episode:

[03:24] “How do you consume an Elephant? One byte at a time!” - PL

[03:38] “Success is linked to did we hit our goal!” - PL

[08:50] “Hardworc beats tallent when tallent doens’t work hard” - PL

[09:39] “immerse yourself in your industry completely and then you will receive the education you want”  - My Father

[12:26] “I would much rather fail quickly then live a slow death of mediocrity for the rest of my life.” - PL

Thanks for being here,

 ❤️ PL

The Blockbuster Effect / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

I remember sitting in my little house, and I was watching the Blockbuster Movie Awards. As I was watching the show, a package containing a DVD from my brand new Netflix subscription was placed under my door.

Blockbuster and other companies like RadioShack and Toys R Us are in trouble/bankrupt. Why? They remained static; they didn't shift strategies when the world around began to change. When we are having success and we feel like our strategies are going in the right direction, it feels fantastic. The dangerous part--the Blockbuster effect--is when we trust that it's working now and will always work.

For instance, Blockbuster seemed untouchable. They never got into streaming; I suspect they thought "This has worked for 10 years, let's just get through this." The world has moved around them, and they've remained static.

What does this mean for us? We must constantly keep tweaking our strategies, keep evolving, and keep our eyes on what's happening in the social sphere.

"Back in the day" (maybe about 10 years ago), we first started talking about blogging. And now, there's SO much noise. How do we break through? This is where changing strategy is a lifesaver. Original content. Why is it so important? 90% of people out there can't be bothered with creating it or don't believe in it. And that means, if you create original content, you'll break through.

Don't rely on the media your company provides you. That's the blockbuster effect of our day. If it isn't about you, if it doesn't have your thumbprint, I believe you'll end up in the same spot as Blockbuster or Toys R Us.

 Let's get into this, friends. Here's this week’s episode of The Creative Entrepreneur.

Golden Nuggets from this episode:

[06:45] “When we are getting success this is what I urge everyone to do, never stay still…” 

[07:13] “10 years ago everybody used to advertise in the LA times”

[09:04] “there is so much noise in our daily life, how do we break through?”

[09:41] “90% of people out there either can't be bothered coming up with original content don't believe in original content, or don't have the ability to create it.”

[10:58] “Innovation is not the enemy!” 

Thanks for being here,

 ❤️ PL

How to Grow Instagram Organically / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

In this podcast I cover all things Instagram. While 20 minutes isn't quite long enough to get into everything there is (I could talk about this stuff all day), I do believe I cover quite a bit of useful information in this one!

Today, Instagram is not simply about having a curated lifestyle feed (although that is definitely still relevant). It's a sophisticated way for us to connect with our clients, and we'd be remiss to not recognize that or utilize these amazing features.

There are tons of apps that can help you use Instagram effectively, such as Iconosquare, Sprout Social, and Hootsuite (to name a few).
Also, within the Instagram app itself, there's some really powerful data. From collections to insights, there's so much you can do to prospect and determine what makes a powerful post for your audience.

A common misconception is that social media is something you "get to".

Social media IS your work. THIS is prospecting.

Let's get into this, friends. Here's this week’s episode of The Creative Entrepreneur.

 

Golden Nuggets from this episode:

[ 04:40] iconosquare App -> Available on iOS, Android and Desktop 

[05:07] Sprout Social App -> Available on iOS, Android and Desktop 

[05:39] Hootsuite App -> Available on iOS, Android and Desktop 

 [13:08] “To be successful in business now we need to be prospecting through social media we need to be using collections”

[14:12] “I am just a gatekeeper to ruining many hours of your life by you nerding out and getting into the guts of Instagram but if you do it if you take the time, you will flourish!”

[14:42] “Social media is your work this needs to be an integral part of what you do on a daily basis.”

 

Thanks for being here,

 ❤️ PL

How to Control the Outcome of Your Business / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

When I was a little boy in England, my father said, "If you can find a job that you like, you are going to be happier than 98% of the population."

Here's what I see happening over and over again with young real estate agents and young men and women in other careers - they become miserable under the pressure to succeed; they become slaves to their careers and lifestyles. Why? Because they're rooted in the results. Friends, we can't control the outcome. The secret is learning to be happy, whatever the outcome. The ONLY thing you have control over is your actions.

There's freedom in this. It's about waking up every single day, busting our asses, and staying out of the results.

Let's get into this, friends. Here's this week’s episode of The Creative Entrepreneur.

 

Golden Nuggets from this episode:

 

[02:42] “if you can find a job that you like, you are going to be happier than 98% of the population!” My Father

 

[03:34] “there's a lot of people that drive around in maybe an expensive car and then pull into that one bedroom studio apartment in North Hollywood.” 

 

[04:10] “Would you rather make a million bucks a year doing something that you hate or would you rather open an espresso bar in Vietnam and just have a quality of life that is beautiful?”

 

[04:48] “the pressure to succeed, makes people miserable it makes them slaves to their careers it makes them slaves to their lifestyles”

 

[05:38] “expectations, ladies and gentlemen, are freaking toxic”

 

[09:11] “Everyone I met and meet will get amazing service professionally and personally, that's the key!”

 

[10:12] “get ready cause the next 18 months are gonna be like sitting in the ring with Mike Tyson, and every time you raise your head from the mat, Mike Tyson is going to smack you down again”

 

[12:55] “the moment you feel like you are working just for money, is the moment it's over!”

 

[14:39] “we got a long life, but it goes fast!”

 

Thanks for being here,

 ❤️ PL

Technology vs Tradition / Peter Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

The real estate world has changed and continues to change today. How do you keep up? In this podcast, I go over my top websites and tech tools that help me break through the competition.

However, keep in mind. 👇

It's all in the value-add. People are disinterested in your market reports. They want to see you, as a human. Those of us who dig in and figure out who we are as real estate agents and work to contribute to our value-add, we're safe.

It's attraction, not promotion. People want to see your face, hear your voice. Treat your clients like gold.

So without further ado, let’s dig into this week’s episode of The Creative Entrepreneur.

 

Golden Nuggets from this episode:

 

[05:56] “Everything is just attraction, not promotion”

[08:55] “Videos with captions get open 80% more” -> visit rev

[10:06] “get the ability to have much more produced videos on Facebook” -> visit belive.tv

[11:09] “ a website where you can compare and contrast, how your social media posts are doing up against other people” -> visit buzzsumo

[11:52] “create interesting kind of graphics, animations and info videos that just look

really nice” -> visit  playbuzz

[12:40] “have a Hitman on your website“-> visit hotjar

[13:25] “an app that allows you to film vertically that that will that will then automatically chop it into 15 second pieces” -> visit  Storeo - iTunes store

[14:05] “this is going to be the future of prospecting” -> visit chatfuel and manychat

[14:44] “People work with you because they like you”

[15:09] “We must be accountable to our clients at all times!”

Thank you for being here,

 ❤️ PL

Being Motivated By Failure / Pete Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Pete Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

This podcast ventures into one of my favorite things to talk about: failure. Failure, as far as I'm concerned, is my friend. It used to be my enemy, I was terrified of it. Now, I see it as a way to reset my compass. I don't run away from failure, because I have and still do learn from it. Don't listen to the debating society. Dig in. Don't make it personal. Fail on your own terms and watch you and your business grow. So without further ado, let’s dig into this week’s episode of The Creative Entrepreneur.

Golden Nuggets from this episode:

[01:31] “Success is moving from failure to failure with no lack of enthusiasm” - Winston Churchill

[01:57] “Failure is actually my friend” - Peter Lorimer

[02:31] “Success is Not final” - Winston Churchill

[08:19] “Failure isn't the end it's a recalibration of Direction” - Peter Lorimer

[09:05] “Don't make it personal even if it is.” - Peter Lorimer

[11:47] “Thoughts become Things! If you think you're going to fail all the time, guess what? you are going to fail!” - Peter Lorimer

[12:40] “Don't look for approval!” - Peter Lorimer

[13:22] “If you want loyalty get a dog” - Glenn Danzig

[14:07] “When you play in the middle, when you play it safe you are betraying the future you!” - Peter Lorimer

[17:34] “Failure can come really quick, Success takes a long time!” - Peter Lorimer

Thank you for being here,

 ❤️ PL

How to Take Risk in Your Business Without Fear / Pete Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Pete Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates.

This podcast dives into something a lot of entrepreneurs suffer with--we become trapped by fear and start underestimating ourselves. We talk ourselves out of 90% of our ideas. Those ideas you see happen? Those ideas come to fruition through relentless, persistent action that don't listen to those dream-crushing voices. There's no middle, there's no playing it safe. You're either moving closer or further from your goal. We need to nurture our ideas. You have nothing to lose except time. So without further ado, let’s dig into this week’s episode of The Creative Entrepreneur.

Golden Nuggets from this episode:

[04:27] “I would think 90% of entrepreneurial dreams we talk ourselves out of the first 10 minutes.”

[05:44] “most of you have had breakfast, most of you live in the United States, so guess what team, you already won right you already won!”

[06:42] “I welcomed failing fast” 


[07:17] “There isn't a playing it safe you’re either going forwards or backwards”


[09:23] “The only commodity of value we have in our life is time”


[11:06] “Unless you have a white hot burning desire to become a director it's not gonna happen” Martin Scorsese


[12:08] “When you ask people for advice, maybe 5 out of 10 maybe 6 out of 10 will sit you down and spill their guts and then invite you back”

  

Thank you for being here,

 ❤️ PL

Man vs Machine / Pete Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Pete Lorimer former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates. 

The real estate, like many industries has changed over the past decade almost to the point of being unrecognizable. Along with that change, has come readily available data which allows us to drill down and find those most likely to see or buy. In today’s podcast I will be going over some of the best programs out there along with some of my techniques to help us capture more business. So without further ado, let’s dig into this weeks episode of The Creative Entrepreneur.

That’s about it for this week. I will be back again next week with another info laden episode of The Creative Entrepreneur. Thank you for your comments and please feel free to share this with someone who might get value from it. Until next time this is Peter Lorimer out. I’ll see you later.

Golden Nuggets from this episode:

[06:30] “The landscape has changed because there is a tidal wave of information that permeates our industry.”

[07:31] “The big Data is only a tool that will help us procure business it's never going to replace us.” 

[08:10] “You don't wanna to be an Uber driver for Real Estate.”

[08:18] “We are no longer The Gatekeepers of information, therefore our job has changed! Those of us that realize that job has changed will flourish!”

[09:38] “When everybody's running in one direction, I run in the other.”

[10:28] “You have to remain in people's lives to remain top of mind.”

[13:12] “Machine will win, if we don't go the extra mile!”

 

External Links:

inman

RealScout

Remine

PropertyRadar

 

Thank you for being here,

 ❤️ PL

The Four Cornerstones of Business / Pete Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Pete Lorimer former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates. 

On today’s podcast I will be going over an ethos that is one that came to me over the evolution of trial and error and more than my fair share of school of hard knocks diploma. Rather than me just blurting out what they are, why not just kick back, get comfortable and join me on the Creative Entrepreneur Podcast.

Golden Nuggets from this episode:

[04:55] “confidence self-belief, your story, what is your story, your authentic self and your vulnerable cell must be front-and-center”

[05:10] “Self-belief, your story, authenticity and vulnerability fuel the real you!”

[06:30] “If you do the same thing everyday single day, your execution becomes better and better and better!”

[08:42] “When a system is working and it's great, I just have this innate feeling of how can I make it better?”

[11:22] “being grateful when things go wrong”

[11:59] “Expectations are toxic!”

[12:51] “Every single day of my life, I am in gratitude!”

[15:21] “When you don’t get what you want, you realize that you are exactly where you’re meant to be and that someone else needed to get it instead of you on that day!”

Thanks so much for being here,

 ❤️ PL

A Love Affair With The Unknown / Pete Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Pete Lorimer former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates. 

On today’s podcast I will be covering a subject that is one of the most important guidelines of how to grow your business. A love affair with the unknown is exactly that. It means no fearing what’s around the corner but embracing it. If we knew everything that was going to happen in our lives we would lead a rather boring existence.

My motto is if the trail of breadcrumbs gets me 65% the way there the rest is a love affair with the unknown... thanks for joining me on the creative entrepreneur podcast.

Golden Nuggets from this episode:

[01:51] “Courage is a love affair with the unknown”

[03:39] “Education will only get you 65% of the way the remaining 35% is God.”

[06:42] “in real estate is a saturated Market where everybody does the same thing”

[08:03] “that 35% can either be driven by fear or it can be driven by faith

[09:54] “Expectations are the thorn in the side of of any hopes and dreams, expectations are toxic.

[10:58] “looking into the unknown and trying strategies and taking risk is for me what life is all about”

External Links:

inman news

1000 Watts

Real Trends

DrawBotics

Tom Ferry

Thanks so much for being here,

 ❤️ PL

How to Double Your Business in 2019 / Pete Lorimer - The Creative Entrepreneur Podcast

Greetings and welcome to the Creative Entrepreneur Podcast, I am your host Pete Lorimer former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative Boutique real estate firm, PLG Estates. 

On the podcast you will always find business and real estate strategies, marketing techniques and tips for the entrepreneur so hit that subscribe button. 

On todays podcast, I will be going over some fundamental tips that, when applied whole heartedly, can double your business. I live by what I say as the strategies I will be going over today are key to how I do business on a daily basis. I will be covering fear, courage and everything in between so as always, thanks for joining me on The Creative Entrepreneur Podcast. 

Golden Nuggets from this episode:

[03:29]comparisons are absolutely toxic” 

[04:44] “external stuff is like crack you feel great for a minute, I think I never did crack but I suppose you feel great for a minute and then you feel shity for hours afterwards”

[05:53] “happiness means I am happy most of the time which I think is an accurate way to paint the picture”

[06:53] “I am not invested in the results, I’m invested in my input but the rest is up to the Universe and that’s very freeing”

[08:30] “if you're looking for loyalty get a dog because the real estate industry and business in general is a tought freaking gig!”

[14:48] “focus on the stuff you do because he's going to make you a better colleague, it's going to make you a better advocate, make you a better business owner, its going to make you a better spouse a better father…”

[17:05] “don't stay in a job you hate, because you feel like it's not the right thing to do”

Thanks so much for being here,

PL