#MondayMantra – 2018 Part II – The 6th Month Play By Play

#MondayMantra – 2018 Part II – The 6th Month Play By Play

Now that we have all had a break and hopefully recharged our engines it’s time to focus on the second half of the year.  This mantra will tell you how to tackle the rest of 2018.  If you follow this regime, you WILL be successful.  It's pretty intense, and I'm going to be asking a lot and for you to dig deep.  BUT, remember, “you get out what you put in."

Here is the 3 SECTION breakdown and play by play of the plan at hand:

I. GRUNT WORK: This is the heavy lifting part.  You need to prospect 6 days a week.  I know this isn’t what you wanted to hear, but it’s necessary.  I live and breathe by my “666 PROSPECTING TECHNIQUE”, which is:

-6 EMAILS - to people you have not recently spoken to.  

-6 TEXT MESSAGES- which includes Facebook Messenger and WhatsApp. 

-6 DM’s- through whatever your platform of choice is.

II. SOCIAL MEDIA CAMPAIGNS: Again, pick your poison, whichever you prefer.  I personally love Instagram.  I think it’s perfect for real estate because it’s a visual industry. Every single day you need to be posting at least one in your main feed.  Treat your IG main feed as the retail window into your business.  It can be personal or business, but make sure you curate it so that it represents who you are as a person, a professional OR both.

Also, Utilize IG STORIES!  I recommend doing 5 per day.  You have more creative license with these.  It’s a chance for people to get to know your personality. 

Lastly, do a LIVE STREAM.  Pick a topic, do it once a week at the same time and people will begin to tune in.

In my opinion, IG has become one of the most robust platforms.  These techniques work on Facebook as well, of course.

You’ve watched videos long enough, and it’s now time for you to bust out the camera.  I’d love to see just one Vlog a month on IGTV.  It could literally be a minute.  Those of us who push through the vanilla will come out on top.  I promise you.  

III. TECHNIQUES OUTSIDE THE GENERAL SPHERE OF REAL ESTATE: The catch-all! When I was a newbie, even the faintest whiff of anything real estate I was on it.  Every single week you should be sitting an open house.  Every person in an office has access to find an open house.  Coupled with that, attend parties and events.  Getting face time with people you know is massively important. 

When you take the time to create thoughtful social media posts, they can act as a tool for people to know who you are and keep relationships alive.  At the end of the day, when we do the 666 of prospecting, we are keeping relationships fresh and rekindling them.  And then by using social media to remind people we are there and who we are we solidify those relationships. 

People will trust you through your social media presence, and when people trust you, they want to do business with you.

I follow this regime, and it has allowed me to be a successful agent.   As we jump into this second half of the year it’s the perfect time for you to start as well!

Thanks for watching and being part of the rebellion

Pete