#FamilyFriday - My Niece The Youtube Influencer

Featuring Fashion Influencer & Youtuber @ThatsChic (Raychel Nguyen).

In this episode we got to hang with influencer @Thatschic who has taken her social career as an influencer to the pinnacle of success, working with the a veritable who's who of the world of fashion. She attempts to "jushe" me up as Cindy and I spend the day with her (she is actually Cindy's niece) and discuss the ever changing landscape of both our worlds that contain the same thread… which is, commerce is driven by having your own unique voice and she confirms that the globe has moved back to being driven by the voices of boutique companies in all facets of business.

I always talk about how important “the story” is in any kind of business, and Raychel certainly confirms my theory

Thanks for watching

Peter